Social Media, What’s all the Fuss About?
Published September 17, 2009 | 
This video pretty much underlines the importance of a Social Media strategy but I don’t think that shouting about the numbers is a great help (although they can inspire some to wake up to the changes).
Posted in Social Media | 
onsite search engine optimisation, SEO, SMO, Social Media, social media metrics | 
1 CommentSEO Book Competitive Research Tool
Published August 4, 2009 | This is just a short post and I’m sorry if this old news but for those of you that don’t have a decent in browser competitive research tool this is for you.
This handy little piece of kit allows you to pull all of the data you need from the web sites on a search engine result page in one scoop.
You can export the data into a spreadsheet and use it to get strong idea of which sites stand in our way and exactly what you need to do to take over their rankings.
There is also the ‘SEO Xray’ function which will give you a quick look under the hood at keywords, links and other domain related data.
An absolute must for any serious marketer.
Get your SEO Book Competitive Research Tool here.
Why Search Engine Optimisation is Critical
Published May 26, 2009 | Struggling to keep afloat as the economy teeters? Well it’s going to get much harder when business picks up too.
Here are some reasons why search engine optimisation could not only be your life raft now but your platform for the future .
The recession is biting and you aren’t the only one that is hurting and there will be more and more casualties as the gloom descends further, so what can you do to help yourself?
5 Search Engine Optimisation Tips to Attract Google Love
Published April 29, 2009 | Today, we’re going to discuss what the search engines like, but specifically we’ll talk about Google since this player as you will already know totally dominates the search engine market place and getting search engine optimisation right with Google will set you on the right path for success with other search engines.
An important thing to realise before we get started is that search engine optimisation and digital marketing is essential to the success of your business online.
There’s no point having a swanky website with all the bells and whistles if Google can’t see you.
Posted in Search Engine Optimisation | Google, Organic SEO, Search Engine Optimisation, SEO | Leave a commentWhy Web Site Search Engine Optimisation Will Leave Your Competition In the Dust
Published April 17, 2009 | This is a fact that should really whet your appetite for promoting your business online using SEO techniques.
“Last year online consumer spend grew by 38%”
- this is a significant figure considering the economic conditions we are facing.
In fact it represents an enormous amount of money and slice of that business can easily be yours with the help of a solid digital marketing strategy and a good search engine optimisation consultant.
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